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Casual Hotels enters Granada

Prensa · Press 11/10/2023
a polar bear is skiing down a snowy hill near a sign that says serra nevada
October 11, 2023. This year, 2023, in which Casual Hoteles celebrates its 10th anniversary, everything seems to be going well for the Valencian chain founded by Juan Carlos Sanjuán. After announcing extraordinary results, which anticipate a historic year, the hotel group has just announced the signing of a lease agreement to incorporate what will be its 25th hotel, and its fifth in Andalusia.

According to Juan Carlos Sanjuán, President of Casual Hoteles, “The opening of Casual Ilbira Granada, which will coincide with the upcoming Constitution Long Weekend, brings us even closer to our goal of reaching the heart of the main urban tourist destinations in our country. With this 41-room establishment, located a 5-minute walk from Granada's Plaza Nueva and less than 10 minutes from the Cathedral, we consolidate our presence in Andalusia, where we already have hotels in four provinces: Malaga, Seville, Cadiz, and, from now on, Granada.”

On the other hand, he concludes, “we are very happy because the historical legacy of Granada, known in the Middle Ages by the Phoenician name of Ilbira, will allow us to do what we like most at Casual Hotels: theming our rooms so that guests who stay there begin to get to know the destination from the moment they enter the hotel and, above all, during their respective stays.”

Granada seen from a different aesthetic:

Another defining characteristic of Casual Hoteles is the design of its hotels, which seek to attract attention with a distinctive aesthetic. The goal is always to highlight some of the destination's attractions, which in Granada's case include iconic sites such as the "Street of Tea Rooms," the "Generalife Garden," the "Paseo de los Tristes," the "Cuevas de Sacromonte," and even the Sierra Nevada, among many others.

All these examples give a glimpse into the décor of some of the 41 rooms at Casual Ilbira Granada, whose design will revisit these iconic locations with a futuristic aesthetic, combining elements of Pop Art with nods to the fun and colorful Kitsch style.

Geographical distribution of Casual Hotels:

Country:

CC.AA:

Province:

Hotels

Rooms

Spain

Madrid

Madrid

1

40

 

Catalonia

Barcelona

1

47

 

Andalusia

Seville

2

52

 

 

Malaga

1

46

 

 

Cadiz

1

35

 

Opening 06/12/2023

Grenade

1

41

 

the Basque Country

Biscay

5

72

 

 

Guipúzcoa

2

86

 

Valencian Community

Valencia

6

279

 

 

Alicante

1

65

Italy

 

Florence

1

37

Portugal

 

Lisbon

1

28

 

 

Port

2

103

Total:

 

13 destinations

25 hotels

931 rooms



About Casual Hotels :

Casual Hoteles is a Valencian hotel company founded in 2013 by Juan Carlos Sanjuán, with the goal of becoming a benchmark for themed urban accommodations in Spain. All of its hotels feature unique decor inspired by the destinations in which they are located, and offer high-quality standards and central locations at affordable prices.

They are fun, surprising, and provocative, making Casual Hoteles a disruptive chain that, in 2018, was recognized with the Hostelco Award for "Best Hotel Concept." The group is also known for its strong social and environmental commitment through its own Code of Ethics and for its collaborations with NGOs such as Save the Children and UNICEF, among others. Currently, Casual Hoteles has 25 hotels and 931 rooms in 13 cities in Spain, Portugal, and Italy, of which 1 is owned, 1 is managed, 16 are leased, and 7 are franchised.
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