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Casual Hotels chosen as the "Chain with the best Corporate Social Responsibility"
07/06/2024
June 7, 2024. Casual Hoteles is in luck, having just been chosen as the "Chain with the Best Corporate Social Responsibility" at the 14th Roca Awards for Hotel Initiative, one of the best-known in the tourism sector in our country.
According to Juan Carlos Sanjuán, president of Casual Hoteles, who accepted the award at a gala held yesterday in Barcelona, "These awards recognize the efforts we are making to reduce the impact our actions have on the environment, to guarantee the future of new generations through social change, and to ensure that our business offers absolutely responsible and sustainable tourism."
In this regard, he recalled that, “Since we created our own Sustainability department in 2023, we have intensified the development of initiatives that are helping us reduce our company's carbon footprint and drive change in our society. These include the signing of an agreement with the marketing company Conecta2 Energía, which provides our establishments with clean and 100% sustainable energy, exclusively from renewable sources; the implementation of an ecological cleaning system with ionized water; and our recent participation in the regeneration of a forest that was deforested 500 years ago to build the ships of the Spanish Armada, among many others.”
At the same time, he concludes, "We were the first hotel chain to create a social movement aimed at changing its environment, going beyond a purely economic objective. The Casual Movement, which we launched last March, seeks a shared transformation of society through positive change, in which we have invited companies, individuals, and institutions to participate. For us, every personal change, no matter how small, contributes to the transformation of the world."
This is the second award this year, recognizing Casual Hoteles' Corporate Social Responsibility strategy. Last January, the chain was recognized with the First Sustainable Tourism Award from HOSBEC in the "Best Corporate Social Responsibility Strategy" category.
About Casual Hotels:
Casual Hoteles is a Valencian hotel company founded in 2013 by Juan Carlos Sanjuán, with the goal of becoming a benchmark for themed urban accommodations in Spain. All of its hotels feature unique decor inspired by the destinations in which they are located, and offer high-quality standards and central locations at affordable prices.
They are fun, surprising, and provocative, making Casual Hoteles a disruptive chain that, in 2018, was recognized with the Hostelco Award for “Best Hotel Concept”; and in 2023, it won the First Prize for Sustainable Tourism from HOSBEC, in the category of “Best Corporate Social Responsibility Strategy.”
In this regard, the group also stands out for its policy of strong social and environmental commitment through its own Code of Ethics, and for its collaborations with NGOs such as Save the Children and UNICEF, among others. Currently, Casual Hoteles has 24 hotels and 869 rooms in 13 cities in Spain, Portugal, and Italy, of which 1 is owned, 1 is managed, 15 are leased, and 7 are franchised.
According to Juan Carlos Sanjuán, president of Casual Hoteles, who accepted the award at a gala held yesterday in Barcelona, "These awards recognize the efforts we are making to reduce the impact our actions have on the environment, to guarantee the future of new generations through social change, and to ensure that our business offers absolutely responsible and sustainable tourism."
In this regard, he recalled that, “Since we created our own Sustainability department in 2023, we have intensified the development of initiatives that are helping us reduce our company's carbon footprint and drive change in our society. These include the signing of an agreement with the marketing company Conecta2 Energía, which provides our establishments with clean and 100% sustainable energy, exclusively from renewable sources; the implementation of an ecological cleaning system with ionized water; and our recent participation in the regeneration of a forest that was deforested 500 years ago to build the ships of the Spanish Armada, among many others.”
At the same time, he concludes, "We were the first hotel chain to create a social movement aimed at changing its environment, going beyond a purely economic objective. The Casual Movement, which we launched last March, seeks a shared transformation of society through positive change, in which we have invited companies, individuals, and institutions to participate. For us, every personal change, no matter how small, contributes to the transformation of the world."
This is the second award this year, recognizing Casual Hoteles' Corporate Social Responsibility strategy. Last January, the chain was recognized with the First Sustainable Tourism Award from HOSBEC in the "Best Corporate Social Responsibility Strategy" category.
About Casual Hotels:
Casual Hoteles is a Valencian hotel company founded in 2013 by Juan Carlos Sanjuán, with the goal of becoming a benchmark for themed urban accommodations in Spain. All of its hotels feature unique decor inspired by the destinations in which they are located, and offer high-quality standards and central locations at affordable prices.
They are fun, surprising, and provocative, making Casual Hoteles a disruptive chain that, in 2018, was recognized with the Hostelco Award for “Best Hotel Concept”; and in 2023, it won the First Prize for Sustainable Tourism from HOSBEC, in the category of “Best Corporate Social Responsibility Strategy.”
In this regard, the group also stands out for its policy of strong social and environmental commitment through its own Code of Ethics, and for its collaborations with NGOs such as Save the Children and UNICEF, among others. Currently, Casual Hoteles has 24 hotels and 869 rooms in 13 cities in Spain, Portugal, and Italy, of which 1 is owned, 1 is managed, 15 are leased, and 7 are franchised.
